Apple Inc. is a US multinational technology company headquartered in Cupertino, California. The same company designs, develops and sells consumer electronics, computer software, and online services.
Apple is the world’s largest information technology company by revenue and the world’s third-largest mobile phone maker, after Samsung and Huawei. The company enjoys a high level of brand loyalty and has been repeatedly ranked as the most valuable brand in the world. Despite this, it has received important criticism. They are referred to the labor practices of their contractors, their environmental and commercial practices. Added to this, anti-competitive behavior is included, as well as the origins of the source materials.
Although it is the world’s largest information technology company by revenue, it receives constant criticism. In fact, some have prompted the sale of shares in Apple.
Some of its most significant faults
Apple has been increasing the prices of iPhones. For example, in the last quarter, iPhone sales increased by 24%. Likewise, although he has done a good job selling digital products in his digital store, so far he has proven to be a terrible service company.
- Apple’s email and the iCloud data storage service were basically irrelevant for Google Gmail and Google Drive.
- Apple Maps only works in business because it is the default mapping software on the iPhone.
- Apple’s streaming music service was initially a disaster. It has improved, however today it is fighting an uphill battle. That’s because Apple’s walled garden approach does not allow Apple Music to work on Amazon and Google speakers.
- Siri is added to this. In the beginning, it was the most intelligent digital voice assistant, but it is not anymore. In fact, it has been said that Siri’s IQ has declined rapidly compared to Amazon and Google attendees.
Source: Vitaliy Katsenelson | Seeking Alpha